The research
Research revealed that the constant consumption of
instant-gratification habits results in feelings of dysphoria, depression and anxiety.
That is a direct result of lacking information and awareness.
instant-gratification habits results in feelings of dysphoria, depression and anxiety.
That is a direct result of lacking information and awareness.
Design challenge:
How do we develop awareness with the target audience of their behavior regarding instant-gratification habits.
The project's two main goals:
START WITH WHY
Result is a project with clear goals, a unique defined brand with it's own tone of voice, visual language and fitting brand name.
Click the image below for the full branding document
Click the image below for the full branding document
The projects two main goals are being achieved by the following manner:
The instagram platform has been made with the most recent up-to-date research on
content strategies with the relevant platforms.
Research regarding information has been translated to fit the tone of voice and requests of target audience.
content strategies with the relevant platforms.
Research regarding information has been translated to fit the tone of voice and requests of target audience.
Press to take a look at the platform!